The termcatfishingrefers to a soul pretending to be someone they ’re not to play tricks others . Targets of such scam are often taken advantage of , possibly through blackmail or extortion . On a lighter note , there’ssnackfishing — which , at worst , can leave behind victim feeling confused , embarrassed , and hungry .
On November 4 , 2023 , the Instagram accountUK Snack Attackshared a reel of what appear to be a bottle of clean-cut Heinzketchup . The telecasting has since earned 1.2 million likes , with commenters express their disgust and disbelief .
The caption confirms what many TV audience suspected : The production is phoney . “ Snackfish : [sn - a - ck - fish ] verb , ” the post reads following a misleading description of the fabricated foodstuff . ” A nosh that lies about its authenticity as an official product online for internet punch and attention . Most commonly fabricate in Adobe Photoshop. ”
The man behind the account — a London - based data analyst nominate Benji — confessedtoWIREDthat the substance inside the bottle was tomentum gel . His deception does n’t stop there : UK Snack Attack has shared numerous hard - to - swallow food products , include pumpkin spiceCoca - Cola , glitterNutella , andPringlesice cream .
Benji ’s history with snackfishing began in his college days . In 2019 , he and his roommates made a by-line out of traverse down and sampling alien Fanta flavors . That direct to an obsession with strange snacks , which he began post to a consecrated Instagram account .
When the 2020 COVID-19 lockdowns made it difficult to film content in supermarket , he was forced to get creative . He made his own concoctions — embark on with homemade Nutella — and even publish phoney labels for his intellectual nourishment on Photoshop . His creations finally became so popular that one of the brands he was imitating get hold of him and asked him to add a disavowal . Since then , all of his fake solid food posts have include the snackfishing tatter — but , of course of study , many viewers never take the subtitle .
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